PERSONALISED ATTENTION TO EVERY REP

Instant Form Feedback

AI coaching technology gives you live feedback into your reps, position, pace and range of motion whilst you workout.

3D Biometric Body Measurements

Using computer vision cameras and an 8-electrode analyser, you can see a full picture into your body composition progress and health goals.

Instant Form Feedback
3D Biometric Body Measurements
Rep Counting
Weights Guidance

Rep Counting

Your reps and sets are tracked on screen in real-time so you can focus on the workout. Just like a real personal trainer.

Weights Guidance

Magic remembers your weights and tells you when to increase or decrease based upon your live activity and progress.

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Dumbbells that push you to the next level

Ground Breaking Technology for your Home

A beautiful wall mirror than transforms into a Personal Training Gym

  • 42” Mirrored Ultra HD Screen
  • Touchscreen Display
  • HD Motion-Tracking Camera
  • High Fidelity Sound
  • Mic for Voice control
  • AI Personal Coaching Engine
  • Wall-Mounted or Wall Leaning
42” Mirrored Ultra HD Screen Touchscreen Display HD Motion-Tracking Camera High Fidelity Sound Mic for Voice control AI Personal Coaching Engine Wall-Mounted or Wall Leaning
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The World’s Smartest Dumbbells

The World’s Smartest Dumbbells

The patent-pending Magic Smartbells replace an entire weight rack together totalling 2-40kg. Easily adjustable with a quick twist of the handle in 2kg increments. With integrated sensors, they give you exclusive feedback into your power, range of motion and positioning.

3D Body Measurement Scans

The studio comes with an 8-electrode smart scale that takes 8 readings from the top and bottom of your body using a unique handle system. Combined with our AI camera, Magic builds a picture of your weight, body fat, metabolic age, visceral fat and 15 other hyper-personalised metrics. We then recommend the best workouts for you.

3D Body Measurement Scans
Heart Rate Armband

Heart Rate Armband

No more awkward chest straps. Our smart monitor easily straps onto your arm. Keep track of your calorie burn and heart rate throughout a workout.

Folding Incline Bench

A compact aerobic bench enables you to adjust to 5 positions including flat, incline, decline and step. Easily folds down flat for storage

Folding Incline Bench

Shop Accessories for your Magic Fitness

From premium weights to essential gear, find everything you need to hit your goals.

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Frequently Ask Questions

  1. Can beginners use MAGIC?

    Absolutely. If you are just getting started our trainers will teach you right from the very basics. If you’re advanced, then dive straight in and add intelligent tracking to your workouts like never before
  2. How many and what types of classes are offered with MAGIC?

    MAGIC is a dedicated strength training studio with a growing programme of classes tailored to your goals. For complete health, we are constantly adding HIIT, cardio, boxing, yoga and recovery sessions.
  3. How does MAGIC give personalised form feedback?

    MAGIC's computer vision cameras and 3D sensors track your motion and analyse your form so you know instantly whether to go deeper in your squat or straighten up your back. You get on-screen visual cues and audio from your coach to show you how you can improve.
  4. Is the membership required to use MAGIC?

    Yes, you have an all-inclusive membership of £29/month that gives your entire household complete access to on‐demand strength training, HIIT, cardio, boxing and recovery classes. Your membership comes with live, personal form feedback, in-depth performance tracking, and focused guidance from our coaches to make sure all your efforts translate to real progress. A 12 month membership with start only upon activation of the Magic Studio.
  5. What are the dimensions and how much space do I need?

    The Magic Studio mirror is 176 cm (height) x 62 cm (width) x 6cm (depth). It weighs around 40kg. You need around 6ft of clearance space in front of the mirror for effective camera tracking.
  6. Can the Magic Mirror be wall-mounted?

    Yes the Magic Mirror is designed to be a beautiful home decor piece when switched off. The legs can be unscrewed and wall-mounted easily, or can be wall-leaning just like a floor mirror.
  7. How is the MAGIC delivered and installed?

    Once ordered you will receive a confirmation and shipping date. Our delivery partners will deliver and install the device for you.
  8. What is the maximum weight lifting capability?

    The Magic Smartbells can be increased from 2kg to 32kg each giving you total weight resistance of 64kg. They increase in 2kg increments. They can be charged directly from the mirror’s USB ports or a regular plug.
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