"An AI virtual trainer who can correct your form, track your reps and pace"

Are you losing weight with GLP-1's?
This AI fitness mirror helps you keep the muscle.

Get personalised training programmes tailored to your weight-loss journey, from the comfort of your home. The MAGIC AI fitness mirror is like having a dedicated personal trainer, for a fraction of the cost.

Start for just £27
Excellent 4.8
Person training at home with the Magic Mirror

It's like having a Personal Trainer, guiding you through every workout.

SHOP THE MIRROR

Instant Form Correction For Guided Training

Our ReflectAI® technology delivers real-time feedback as your trainer calls out live corrections - helping you perfect your form, pace, and range of motion while you train.

Live Rep-Counting to Push You Further

Your reps and sets are tracked and counted on-screen and in the trainer's own voice to keep you motivated. It's like having a personal trainer in the room with you.

<strong>Smart Progress with Weights Guidance</strong>

Smart Progress with Weights Guidance

The mirror tracks your form and tells you when to increase, decrease or maintain your weights based on your performance and strain.

<strong>Personalised Weekly Workout Plan</strong>

Personalised Weekly Workout Plan

You'll receive a new workout plan every week based on your ability and fitness goals. Your plan updates automatically based on your performance and integrates seamlessly with your calendar to keep you consistent.

<strong>Progress Tracking & Analytics</strong>

Progress Tracking & Analytics

Track your progress like never before from a simple body scan. Get real-time insight into how your fitness is evolving over time, including body fat %, muscle mass improvements and more.

SHOP THE MIRROR

Join a community of
thousands getting in shape from home.

See how thousands of people just like you are getting in shape from home with the MAGIC AI fitness mirror.

Kate, 38
Mum of two
“I never thought fitness could feel this comfortable. I can work out before the kids wake up, without the nerves or pressure I felt at the gym.”

As a busy mum, the gym felt intimidating and difficult to fit into my day. The Magic mirror lets me build my fitness in the privacy of my house. I feel more and more confident with the movements with each session.

Gym anxietyFeeling intimidatedBusy schedule
K
Kate, 38
verified purchase

The Phenomenon transforming thousands of lives

Real stories and life-changing results from people just like you.
SHOP THE MIRROR
SHOP THE MIRROR

MAGIC AI: Fitness Smart Mirror

£1,499 £999

or £28/month using

Recommended accessories for the best experience:

or just £28/month using

White Glove Delivery Dispatch on 29th August (15 slots remaining) Order now for white glove delivery & unboxing in a room of your choice. Your order will be dispatched on 29th August. We're almost sold out and or sale ends when we do, so order now to avoid missing out! On delivery day, the courier will call you 30 minutes before they arrive and unbox the Mirror in a room of your choice. 30 Day Risk Free Home Trial You have 30 days to test your mirror absolutely risk free. If it's not for you, simply email us our team will collect it from you free of charge and issue you a full refund. FREE MAGIC MEMBERSHIP FOREVER
July Batch
Sold Out
August Batch
15 remaining!
September Batch
In Production
USP Icon

Risk-free
Home Trial

USP Icon

No
Membership
Required

USP Icon

Worry-Free
3-Year Warranty

USP Icon

White Glove
Delivery

The beautifully designed home fitness Mirror that gives you hyper-personalised, on-demand training. Powered by ReflectAI®, enjoy real-time rep counting, form correction, and weight guidance—all from the comfort of your home. It's like having a personal trainer and gym in one sleek Mirror.

Height: 150cm

Width: 50cm

Thickness: 4cm

Weight: 19KG

We offer white-glove delivery and unboxing in a room of your choice, even if it's upstairs! Your order will be shipped in 2 - 5 days. On delivery day, the courier will call you 30 minutes before they arrive and unbox the Mirror in a room of your choice.

We have 15 mirrors in stock so order now before we sell out!

*Delivery to highlands & islands may take up to 7 days.

MAGIC AI: Fitness Smart Mirror

MAGIC AI: Fitness Smart Mirror

£1,499£999

or £0/month using

Dumbbells + Bench (Value Bundle)

Dumbbells + Bench

£769£569Save 26%
The World's Smartest Adjustable Dumbbells (20kg pair)

Adjustable Dumbbells

£469£369Save 21%

Included with every mirror

Risk-Free Home Trial

Try the mirror in your own space for 30 days. Not for you? We'll collect it from your house and give you a full refund.

White Glove Delivery

Pick your delivery date and our team will unpack the mirror for you in your room of choice.

Worry-Free Warranty

Full hardware cover for 3 years. Any issue, we will sort it for you.

All Classes Free for Life

Our full class library, along with weekly updates, is free for life. Offer ends soon.

15,000+ people are already training with MAGIC. Try it in your home - we'll collect it for a full refund if it's not right for you.

Own the MAGIC Mirror,
for just £27/month.

With 0% financing for 36 months, unlimited training for a whole month costs less than 1 hour with a Personal Trainer.

Button Icon TRAIN NOW. PAY LATER
£27
Monthly finance cost you pay for the MAGIC Mirror
No fees
Pay absolutely no fees & 0% interest
Flexible
Spread the cost over 36 months

Cost comparison

The smartest investment in your fitness

See how the MAGIC AI Mirror stacks up against your gym membership

From £28/mo Spread the cost over 36 months with Klarna.
How many months are you comparing? 12 months
1 mo 6 mo 12 mo 18 mo 24 mo 30 mo 36 mo
Magic Mirror
£999
one-time payment
Lifetime membership included. No monthly fees. Ever.
the smarter choice
Gym Membership & Personal Trainer
£4,320
over 12 months
Gym around £60/month plus 3 PT sessions a week at £25 each

Finance it for just £28/mo. Enjoy the benefits of at home personal training without breaking the bank.

Shop the mirror

The MAGIC Membership is free forever and included with your Mirror purchase.

One Mirror.
Unlimited Workouts.

Train one on one with world class instructors, from the comfort of your home, on your schedule.
Strength & Resistance

Build lean muscle, increase power, and improve overall body composition. Strength training helps you lift heavier, move better, and boost your metabolism, laying the foundation for long-term fitness progress in every category.

HIIT

Our HIIT classes combine bursts of effort with short recovery periods to improve endurance, strengthen your heart, and supercharge your metabolism. Every session is trainer-led and adaptive, so you can push your limits safely and see results fast — no matter your starting point.

Yoga & Mobility

Improve flexibility, balance, and mobility while reducing stress. Yoga & mobility exercises strengthen your core, enhances posture, and supports recovery - helping you feel grounded, energised, and in tune with your body for the long term.

Dance

Turn your workout into something you look forward to. Our dance classes blend fun, rhythm, and full-body movement to lift your mood while improving coordination, balance, and cardiovascular fitness.

Cardio & Bodyweight

No equipment? No problem. Our cardio and bodyweight workouts use dynamic, full-body movements to build strength, stamina, and overall health.

Core & Toning

Strengthen your foundation and sculpt lean, defined muscles with focused core and toning workouts. These sessions target your abs, glutes, and stabilising muscles — helping improve posture, balance, and everyday strength.

Pilates

Strengthen your core, improve alignment, and build total-body control through low-impact, intentional movement. Pilates helps you develop deep stability, enhance posture, and create long, balanced strength - supporting a stronger, more confident body that moves well every day.

Box Fit

Burn calories, build power, and sharpen your reflexes through high-energy, full-body combinations. Boxfit takes the fundamentals of boxing training and turns them into an intense, rhythm-driven workout — building cardiovascular endurance, upper body strength, and the kind of mental toughness that carries way beyond the mirror.

SHOP THE MIRROR

gym vs MAGIC AI

Why train at home with MAGIC AI?

Transform your fitness in the comfort of your own home.

Best Value MAGIC AI Mirror from £27/mo
  Personal Trainer £60–120/session
  Gym Membership £40–£80/mo
At home trainingNo strangers watching
Zero travel timeTrain the moment you're ready
Real-time form feedbackCorrected every rep
Train on your schedule5am, 2pm or 11pm - your call
Monthly costOngoing commitment
 from £27/mo £240–£480/mo £40–£80/mo
300+ workout classesStrength, HIIT, yoga, and everything in between
Personalised CoachingLearns and adapts to you
SHOP NOW Free delivery · 3yr warranty
Legend Included Varies Not included

The fitness revolution everyone is talking about

From Olympians to TV personalities, high performers everywhere are using MAGIC to reach their next level.

@richardbranson

"I have enormous respect for this product"

Sir Richard Branson
Serial entrepreneur & philanthropist
Lorraine Kelly
Good Morning Britain TV presenter

@reallorraine

"It's counting my reps! The MAGIC Mirror is just fantastic"

@rylan

"I love working out from home with the MAGIC Mirror"

Rylan Clark
TV Presenter & Personality
Katya Jones
Professional Dancer on BBC Strictly Come Dancing

@katyajones

"My routines are now LIVE on the MAGIC Mirror and you don’t even have to go anywhere to have fun dancing along with me"

@simonsquibb

"The MAGIC Mirror is an incredible product"

Simon Squibb
Entrepreneur & content creator
Sir Alastair Cook
Former Professional Cricketer & England Captain

@itzalastaircook

"Train one on one with me, exclusively on the MAGIC Mirror"

@jesselingard

"I invested in MAGIC because I think it will be one of the most innovative fitness products of the next 5 years"

Jesse Lingard
Professional footballer & MAGIC AI investor
Harry Redknapp
Former Professional Footballer & Manager

@redknap

"The MAGIC Mirror could certainly help me"

@desiree_lh

"This isn't just another fitness Mirror, it your personal training team from home. The best part is I'm one of the trainers!"

Desiree Henry
Team GB Olympic athlete & MAGIC instructor

Frequently Asked
Questions.

Height: 150cm

Width: 50cm

Thickness: 4cm

Weight: 19KG

Virtual Demo via Video Call?

Book a live video demo call with our team at the link below over Google Meet.

BOOK NOW